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Visual Communication: Images with Messages, by Paul Martin Lester
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Visual communication is just as important as verbal communication, if not more so. VISUAL COMMUNICATION: IMAGES WITH MESSAGES shows you how visual perception is used in all forms of communication, whether it's graphic design, photography, television, video, or interactive media. In addition, this 6th edition is presented in full color from cover to cover. And because it's packed with study and review tools, it not only clearly explains the theories you need to know, it helps you prepare for tests and will help you succeed in the class. Available with InfoTrac Student Collections http://gocengage.com/infotrac.
- Sales Rank: #150714 in Books
- Brand: Brand: Cengage Learning
- Published on: 2013-01-01
- Original language: English
- Number of items: 1
- Dimensions: 11.00" h x 8.50" w x .75" l, 2.00 pounds
- Binding: Paperback
- 480 pages
- Used Book in Good Condition
Review
"I wish this book had been available when I was a student."
"VISUAL COMMUNICATION is more accessible, thorough, and well-organized than other texts, and it covers a broader range of material, combines theory with engaging applied learning case studies and interpretive scenarios."
About the Author
Paul Martin Lester is a tenured, full professor of communications at California State University, Fullerton. After receiving an undergraduate degree in journalism from the University of Texas at Austin and working as a photojournalist for The Times-Picayune in New Orleans, Lester received his Master's from the University of Minnesota and a Ph.D. from Indiana University in mass communications. He is the author or editor of VISUAL JOURNALISM: A GUIDE FOR NEW MEDIA PROFESSIONALS (with Christopher R. Harris); IMAGES THAT INJURE: PICTORIAL STEREOTYPES IN THE MEDIA, Second Edition (with Susan Ross); DESKTOP COMPUTING WORKBOOK, PHOTOJOURNALISM AN ETHICAL APPROACH; and THE ETHICS OF PHOTOJOURNALISM. In addition, Lester has published numerous articles in major communications journals. He has given keynote speeches, panel discussions, presentations and workshops throughout the United States and in Australia, Canada, South Africa, Spain, Sweden, and the Netherlands. Lester's areas of expertise include e-learning, photojournalism practice, mass media and professional ethics, desktop and Internet publishing, visual communications, and new communications technologies.
Most helpful customer reviews
2 of 2 people found the following review helpful.
Great Read. Great Examples. Great Text!
By TalentedTenth
In addition to my graduate course on communications by design, this book was enlightening and a good read; clarity, examples, and history on each of the elements of visual communications. Rented this book for class, but will be purchasing it soon as a superior reference guide.
0 of 0 people found the following review helpful.
Good condition. Not too bad for a classroom text ...
By Janice Erikson
Good condition. Not too bad for a classroom text either.
0 of 0 people found the following review helpful.
Irritating Repetition
By Tyler M
The author's writing style is rather irritating. He repeats himself over and over in different words. It does explain the topics "OK," but I think I learn more in class than I ever will from this book.
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