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For courses in Consumer Behavior.

 

Beyond Consumer Behavior: How Buying Habits Shape Identity

Solomon’s Consumer Behavior: Buying, Having, and Being deepens the study of consumer behavior into an investigation of how having (or not having) certain products affects our lives. Solomon looks at how possessions influence how we feel about ourselves and each other, especially in the canon of social media and the digital age.

 

In the Twelfth Edition, Solomon has revised and updated the content to reflect major marketing trends and changes that impact the study of consumer behavior. Since we are all consumers, many of the topics have both professional and personal relevance to students, making it easy to apply them outside of the classroom. The updated text is rich with up-to-the-minute discussions on a range of topics such as “Dadvertising,” “Meerkating,” and the “Digital Self” to maintain an edge in the fluid and evolving field of consumer behavior.

 

Also Available with MyMarketingLab™

MyMarketingLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.

 

NOTE: You are purchasing a standalone product; MyMarketingLab™ does not come packaged with this content. If you would like to purchase both the physical text and MyMarketingLab search for: 

 

0134472470 / 9780134472478 Consumer Behavior: Buying, Having, and Being Plus MyMarketingLab with Pearson eText -- Access Card Package

 

Package consists of:

• 0134129938 / 9780134129938 Consumer Behavior: Buying, Having, and Being
• 0134149556 / 9780134149554 MyMarketingLab with Pearson eText -- Access Card -- for Consumer Behavior: Buying, Having, and Being

 

• Sales Rank: #27411 in Books
• Published on: 2016-01-24
• Original language: English
• Number of items: 1
• Dimensions: 10.70" h x 1.10" w x 8.70" l, .0 pounds
• Binding: Hardcover
• 624 pages

About the Author

Michael R. Solomon, Ph.D., is Professor of Marketing in the Haub School of Business at Saint Joseph’s University in Philadelphia. Before joining the Saint Joseph’s faculty in the fall of 2006, he was the Human Sciences Professor of Consumer Behavior at Auburn University. Before moving to Auburn in 1995, he was chair of the Department of Marketing in the School of Business at Rutgers University, New Brunswick, New Jersey. Professor Solomon began his academic career in the Graduate School of Business Administration at New York University, where he also served as Associate Director of NYU’s Institute of Retail Management. He earned his B.A. degrees in psychology and sociology magna cum laude at Brandeis University and a Ph.D. in social psychology at the University of North Carolina at Chapel Hill. In 1996 he was awarded the Fulbright/FLAD Chair in Market Globalization by the U.S. Fulbright Commission and the Government of Portugal, and he served as Distinguished Lecturer in Marketing at the Technical University of Lisbon. He held an appointment as Professor of Consumer Behaviour at The University of Manchester (U.K.) from 2007–2013.

 

Professor Solomon’s primary research interests include consumer behavior and lifestyle issues; branding strategy; the symbolic aspects of products; the psychology of fashion, decoration, and image; services marketing; marketing in virtual worlds; and the development of visually oriented online research methodologies. He has published numerous articles on these and related topics in academic journals, and he has delivered invited lectures on these subjects in Europe, Australia, Asia, and Latin America. His research has been funded by the American Academy of Advertising, the American Marketing Association, the U.S. Department of Agriculture, the International Council of Shopping Centers, and the U.S. Department of Commerce. He currently sits on the editorial or advisory boards of The Journal of Consumer Behaviour, Journal of Marketing Theory and Practice, Critical Studies in Fashion and Beauty, and Journal for Advancement of Marketing Education, and he served an elected six-year term on the Board of Governors of the Academy of Marketing Science. Professor Solomon has been recognized as one of the 15 most widely cited scholars in the academic behavioral sciences/fashion literature, and as one of the 10 most productive scholars in the field of advertising and marketing communications.

 

Professor Solomon is a frequent contributor to mass media. His feature articles have appeared in such magazines as Psychology Today, Gentleman’s Quarterly, and Savvy. He has been quoted in numerous national magazines and newspapers, including Allure, Elle, Glamour, Mademoiselle, Mirabella, Newsweek, the New York Times, Self, USA Today, and the Wall Street Journal. He frequently appears on television and speaks on radio to comment on consumer behavior issues, including appearances on The Today Show, Good Morning America, Inside Edition, Newsweek on the Air, the Entrepreneur Sales and Marketing Show, CNBC, Channel One, the Wall Street Journal Radio Network, the WOR Radio Network, and National Public Radio. He acts as consultant to numerous companies on consumer behavior and marketing strategy issues and often speaks to business groups throughout the United States and overseas. In addition to this text, Professor Solomon is co-author of the widely used textbook Marketing: Real People, Real Choices. He has three children, Amanda, Zachary, and Alexandra; a son-in-law, Orly; and three granddaughters, Rose, Evey, and Arya. He lives in Philadelphia with his wife Gail and their “other child,” a pug named Kelbie Rae.

Most helpful customer reviews

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Five Stars
By Leslie Pfeifer
Book was great and shipping was fast! Thanks!

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What would you like to change in your life? Be more focused at work? Communicate more effectively? Find work-life balance? Make smarter decisions? Be more patient with your team or family? Have greater self-confidence? Less stress? Just . . . be happier?

Often, the biggest obstacle to change lies in our most deeply ingrained habits:  those automatic thought processes that operate outside our consciousness, and yet have a profound impact on our behavior, shaping everything from how we respond to challenges to how we engage with others.
The good news is that we can literally rewire our mental habits for the better.  In Habit Changers, executive coach M.J. Ryan shares the secret weapon that has helped her highest performing clients improve their focus, better manage under pressure, enhance their emotional intelligence, become more effective leaders, and more.

Inspired by the Buddhist tradition of Lojong, or "slogan practice," habit changers are simple, one-line aphorisms that, when recited, reprogram your brain’s automatic responses.  Here, Ryan explains how to use the 81 Habit Changers that have demonstrated the most profound and lasting results. They include:

§  You can’t say yes if you can’t say no
§  Don’t push buttons that don’t need to be
§  Handshake your fear
§  Stand where you’d rather not
§  Remember your highest intention
§  Outsource your worry
§  Reach for the better thought
 
Our capacity to change is our greatest gift as human beings. Habit Changers will help you take control of your destiny and more easily achieve the success and happiness you desire.

• Sales Rank: #40026 in Books
• Published on: 2016-09-20
• Released on: 2016-09-20
• Original language: English
• Number of items: 1
• Dimensions: 7.80" h x .90" w x 5.20" l, .0 pounds
• Binding: Hardcover
• 256 pages

Review
“If you’re ready to live a fearless, awesome life, Habit Changers will help you take control of your destiny and be the badassiest version of yourself, every day. Ryan's techniques are easy to jump into and they work.” -Jen Sincero, New York Times Bestselling author of You Are a Badass
 
"This book has had the delightful effect of giving me something insightful within the first 60 seconds of picking it up as well as making me return to it often. Don't let the simplicity of the guide trick you into thinking it's not profound. This is a book with that special simplicity on the other side of complexity that should also be applauded--and read." Greg McKeown, author of the New York Times bestseller, Essentialism: The Disciplined Pursuit of Less.

“Happiness is a choice, but it requires practice to maintain. MJ Ryan's insightful book serves to remind us how easily we can create a practice of incorporating effective positive thought patterns into our daily life."  --Shawn Achor, happiness researcher and NYTimes bestselling author of Before Happiness  

“Habit Changers is a game changer. In place of the predictable but worn and ineffective affirmations, MJ Ryan has created a novel new tool in the armamentarium of change tools... Like me, you’ll be inspired to craft your own, practice and finally reap the rewards lasting change will bring” -Pam Peeke MD, MPH, FACP, FACSM , and NY Times bestselling author of Fight Fat after Forty, Body for Life for Women, and The Hunger Fix

"This book is killer--it's a keep by your desk, keep by your bed, career coach, therapist, and mentor rolled into one.." --Caroline Ghosn, CEO, The Levo League

" From 'trust your inner GPS' to 'presume goodwill,' these slogans are simple, memorable and remarkably effective. Changing a habit requires going beyond intention to embrace tactics that enable you to consciously achieve your goals. This book will help you do just that, providing actionable strategies that you can quickly incorporate into your daily routine."--Fran Hauser, Partner at Rothenberg Ventures and former President of Digital Time Inc.

About the Author
M. J. RYAN is a leading expert on change and human fulfillment and senior coach to executives, entrepreneurs, and small business owners around the world. Her clients include Royal Dutch Shell, Microsoft, Time Warner, the U.S. military, and Aon Hewitt. She’s a partner with the Levo League career network and lead coach at SheEO, an organization offering new funding and support models for female entrepreneurs. She’s the founder of Conari Press, creator of the New York Times bestselling Random Acts of Kindness series, and author of many books including This Year I Will...

Most helpful customer reviews

0 of 0 people found the following review helpful.
Pithy Sayings, Major Changes
By David Lermy
I have yet to meet anyone who doesn't have some desire to do or be better at something. When it comes to betterment, habits come into play. Whether you are shooting basket after basket or chip shot after chipshot or writing, writing, editing, and writing some more, doing something over and over till it becomes habitual is the most effective way to sustainable change. Some scientists say it takes 21 days while others prove it takes over 50 days, but both agree it takes a lengthy time commitment. Here is where M. J. Ryan's Habit Changers becomes advantageous.

Her book is divided into sections with an alphabetic order from A to W, with topics from Acceptance, Change, Happiness, Perfectionism, Risk Taking, and Worry. (You can tell what captures my attention easily.) Within the A through W divisions, are easy to remember or memorize matras. I will list a few that have already helped me on my quest to grow into the Me I Want to Be!

Acceptance - "This Person is My Teacher"
I needed this in my life because I often come across others who think they can do it better, think charity work is wrong, or cannot believe I would waste my time preaching and teaching the Bible. We will have enemies. We will have others who disagree. We will have confrontations. The key to remember from this idea is that we can learn from anyone. It's about us and our response, not the other person who we cannot control.

Change - "Build a Bridge to the Future on the Pillars of the Past"
Ryan explains that often when we are ready fro change we feel as if we are standing on one side of the Grand Canyon trying to figure out how to get to the other side. This is when you need to realize that to get to your desired future you build on your learned past strengths one pillar at a time. for me, what I learned working for Staples for years, honing my skills at customer service, actually propelled me ahead of the rest when I went into full time ministry designing welcome points and processes for churches making them more guest friendly. At first, I wondered how my years at Staples would help me be a man of the cloth, so to speak, and yet it was the defining feature that set me above the rest in an area that now is common in churches, although a decade ago, was not.

Happiness - "Change it, Leave it, or Accept it"
When I get fixated on a change I want to make in my life or leadership, I tend to fuss about it till others around me are quietly thinking, "Get on with it then!" Okay, maybe not so quietly. But we all find ourselves there from time to time. To truly be happy, we need to examine our life and decide when we want to change something, when its time to move on, and when we simply need to accept - it is what it is. As she writes in the book, "Acceptance is an act of surrender, the opposite of effort." When you have truly placed positive effort towards something for a certain length of time with little to no results, acceptance may be the key to your eventual happiness.

Perfectionism - "Feed Forward, Not Back"
Building off the coined term "feed forward" from executive leadership coach and author Marshall Goldsmith, dealing with feedback only is dealing with the past. If it was a past failure, you are reliving it only to fail again, if only in the mind. It's a no win. But "feed forward" is when you take a failure, realize you are not perfect, and create a path of success built on past failure. We cannot correct the past but we can course correct for the future!

Worry - "Outsource Your Worry"
This has nothing to do with finding someone else to worry for you. That doesn't help anyone. The concept has to do with taking the things that worry you and finding someone who potentially excels at them or at least can help you move through them and therefore avoid the internal struggle of worry. Ryan explains when we worry we can get stuck in a cycle. When you feel worry, or the spinning coming on, Outsourcing Your Worry, reminds you to reach out and get help. For me, it was about knowing when to take something to the team and not play it so close to the chest. Can it make you look weak? Possibly. Does worry make you look strong? Absolutely not! You never know, you team or friend or whoever you reach out to may have a new found respect for your authenticity.

I give this book 5-stars because I feel like the author, an internationally recognized female leader and executive coach, has zoned in on and simplified a book of resonating truths for anyone to grasp. It's like having a personal coach to tote around in your backpack or set next to your desk. Further, instead of being a one-time read, it's a leadership reference to go back to on a weekly basis.

I highly recommend this to those in leadership positions of any kind. If I was to focus on a few types, I would say women in leadership, human resources and development, consultants, and life coaches. I believe the world needs more solid, thriving women leaders and M.J. Ryan will inspire ladies to see if she can do it, so can you! Those in development roles are always looking for books full of pithy teaching principles and this book does not disappoint. Even if you used one phrase at a time for a meeting or staff training, you can literally go for a almost two years! Finally, Consultants and coaches are those who are leading other leaders, and these types need to stay ahead of the leadership curve and be ready with solid advice. Again, Habit Changers doesn't disappoint, especially as it accesses dozens of other leadership resources and already drills them down into bite-sized principles for the busy leader.

Whether you need a morning jolt of leadership with your morning caffeination or find yourself up against a wall and needing some inspiration, Habit Changers is a book that will keep on giving the gift of leadership for years to come!

0 of 0 people found the following review helpful.
... can this book help you kick some of your bad habits, but it's fun to read
By Lyn G.
Not only can this book help you kick some of your bad habits, but it's fun to read! Each "habit changer" gets a two page entry; one page is simply the phrase that Ryan suggests you use to remind yourself of what you want to do, and the other is an introduction to the phrase. A lot of these introductory pages included a brief story of someone who benefitted from the phrase, or how the author came up with it, or even how she interprets it.
I honestly enjoyed every page of this book, and the fact that it can be helpful is a bonus. Now, I just need to decide what to do with my copy. It wouldn't hurt me to keep it myself, but I can think of quite a few people who could also use it - as you probably can, too.
Note: I received this book for free through Goodreads Giveaways.

0 of 0 people found the following review helpful.
Each mantra is short and sweet and easy to remember
By Amanda Talbert
This review is for the book "Habit Changers" by M.J. Ryan. This book is filled with 81 game-changing mantras to mindfully realize your goal. Each mantra is short and sweet and easy to remember, such as "Presume goodwill" or "Mind the gap". After the mantra is given, a short essay is written to help you understand the mantra and explain how to put it into play in your life. There are a lot of real-life examples to help you also. This book is awesome for business owners, entrepreneurs, and people at high levels in their companies. I had several really good takeaways from reading this book that I plan on putting into practice!

Thank you to Waterbrook Multonah for a copy of the book.

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CAD programs are highly visual, there are graphical illustrations showing how to use the program. This reinforces the learn by doing philosophy since a student can see exactly what the program shows, and then step through progressive commands to implement the required operations. Rather than using a verbal description of the command, a screen capture of each command is replicated.

Table of Contents

Getting Started

Learning More Basics

Learning to Detail Part Drawings

Advanced Detail Drawing Procedures

Learning To Edit Existing Solid Models

Designing Part Models for Assembly

Introduction to Assembly View Procedures

Introduction to the Presentation Panel

Introduction to Advanced Commands

Introduction to Creating Threads

Advanced Work Plane Procedures

Introduction to Stress Analysis

Introduction to the Design Accelerator
Index

• Sales Rank: #943199 in Books
• Published on: 2015-04-13
• Original language: English
• Number of items: 1
• Dimensions: 11.00" h x 8.50" w x 1.00" l, 1.90 pounds
• Binding: Perfect Paperback
• 363 pages

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0 of 0 people found the following review helpful.
The best way to learn the Inventor program is to start ...
By T. DeLain
The best way to learn the Inventor program is to start using it, and these tutorials are an excellent way to start. The lessons begin with the simplest of tasks and progress through moderately difficult. Lessons are written clearly enough for self study. Book assumes no prior knowledge and is an excellent beginners text.

0 of 0 people found the following review helpful.
Simple
By THOMAS D BOON
Simple to understand. Perfect for the beginner.

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[Z851.Ebook] Download PDF 100 Writers and Artists: One Hundred Postcards from the National Portrait Gallery, by National Portrait Gallery

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Founded in 1856, the National Portrait Gallery in London holds the most extensive collection of portraits in the world. 100 Writers and Artists from the National Portrait Gallery brings together a huge range of cultural icons - from William Shakespeare to J.K. Rowling to J.M.W. Turner all the way to David Hockney.This box contains 100 postcards of authors, poets, painters, sculptors and photographers, in colour, as well as black and white, and a wide variety of styles, packed in a sturdy keepsake box. Portraits include Agatha Christie, Byron, Charles Dickens, Daphne Du Maurier, Dante Gabriel Rossetti, DH Lawrence, EM Forster, Frances Bacon, George Bernard Shaw, Gwen John, Virginia Woolf, Henry James, Henry Moore, Ian Fleming, Iris Murdoch, James A M Whistler, J M Barrie, James Joyce, Joan Miro, John Constable, Joseph Conrad, Katherine Mansfield, Kazuo Ishiguro, Keats, Laurie Lee, Lewis Carroll, Lucian Freud, Lucien Pisarro, Man Ray, Nancy Mitford, Noel Coward, Oscar Wilde, R L Stevenson, Rudyard Kipling, Rex Whistler, Samuel Beckett, Seamus Heaney, T S Elliott, Vanessa Bell, Vita Sackville West and William Wordsworth. As well as many self portraits, such as portraits by Cecil Beaton, Vanessa Bell, Ida Kar, Peter Edwards, Camille Pisarro, Duncan Grant, John Gay, Richard Doyle, Howard Coster, Clemence Dane, Godfrey Argent, John Singer Sargent and Augustus John.

• Sales Rank: #263402 in Books
• Published on: 2014-04-03
• Original language: English
• Number of items: 1
• Dimensions: 6.75" h x 2.75" w x 4.50" l, .0 pounds
• Binding: Cards
• 100 pages

About the Author
Founded in 1856, the aim of the National Portrait Gallery, London is 'to promote through the medium of portraits the appreciation and understanding of the men and women who have made and are making British history and culture, and ... to promote the appreciation and understanding of portraiture in all media'. The Gallery holds the most extensive collection of portraits in the world. The Collection is displayed in London and in a number of locations around the United Kingdom, including several houses managed by the National Trust.

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3 of 3 people found the following review helpful.
A Wide-ranging Collection
By Curtis W. Bobbitt
The cards provide a wide variety of photographs and paintings. I would have liked to see more authors who are still writing. The microscopic "index" of images on the back cover is impossible to use. A printed index inside the box would have elevated the value of the collection.

2 of 2 people found the following review helpful.
They were brilliant and perfect
By Lina
These were for an engagement party to be used as advice cards. They were brilliant and perfect. Loved the packaging and the storage. Great postcards.

2 of 2 people found the following review helpful.
This is a great collection. I wish there were a similar collection ...
By Frances
This is a great collection. I wish there were a similar collection of American writers and artists.

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Eat.Taste.Heal is a groundbreaking work within the field of holistic health and nutrition, written by a medical doctor, a patient, and an acclaimed chef. A complete guidebook and cookbook in one, Eat.Taste.Heal demystifies the ancient healing science of Ayurveda, humankind's most ancient system of healthy living. The aim of the book is simple: to create harmony within through using common foods and healthy lifestyle practices as medicine. The collection contains over 150 cross-cultural recipes and received a Maverick Award for excellence in photography. The authors are a unique trio: physician, patient, and chef. Dr. Thomas Yarema M.D., director of the Kauai Center for Holistic Medicine and Research, created for his patients an understandable dietary program rooted in common sense. Daniel Rhoda, a patient who found healing through Ayurveda, demystifies the ancient science that helped restore his health. Chef Johnny Brannigan, an internationally trained Ayurvedic chef, has created more than 150 recipes to empower individual healing through the exploration of taste.

• Sales Rank: #12688 in Books
• Brand: Yarema, Thomas/ Rhoda, Daniel/ Brannigan, John
• Published on: 2006-02-15
• Original language: English
• Number of items: 1
• Dimensions: 10.50" h x 1.10" w x 8.70" l, 2.77 pounds
• Binding: Hardcover
• 352 pages

Features

• Used Book in Good Condition

From Publishers Weekly
Holistic physician Yarema, patient Rhoda and chef Brannigan contribute their individual perspectives on India's ancient medical science, ayurveda, to this attractive volume. Introduced to the system by different routes (disillusionment with Western medical practices, illness and transcendental meditation, respectively), the authors detail an array of ayurvedic techniques (diet, breathing, meditation, exercise, aromatherapy). Much more than a cookbook, this guide can serve as a complete introduction to ayurveda. Readers will learn how to identify their ayurvedic type; detect and treat imbalances and illness; select foods, daily routines and activities best for them; adapt to seasonal and aging patterns; and, most importantly, put the power to heal in their own hands. Based on cuisines from around the globe, the recipes demonstrate how to vary ayurvedic meals to nurture each of the ayurvedic types. The tempting selections include Roasted Sunflower Pâté, Gnocchi with Pumpkin Sauce, Seared Sesame Trout with Coconut Curry Sauce, and Mango and Passion Fruit Cheesecake. The recipes are easy to follow and require little preparation time. The authors stress that adopting an ayurvedic lifestyle requires time, commitment and much self-inquiry, but make an enthusiastic and persuasive case for doing so. Color photos. (Jan. 25)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

From the Publisher
"Ayurvedic cooking for healing is ancient, timeless, practical wisdom based upon taste, hot and cold energy and the post-digestive effect of food at the cellular level. A proper diet is good medicine. In the near future, medical professionals, instead of prescribing just drugs, will suggest proper, individualized balancing recipes to their patients. Dr. Yarema, Daniel Rhoda and Chef Brannigan’s profound work in the field of food as medicine, Eat Taste Heal, is a most timely and practical guide for people everywhere." - Dr. Vasant Lad, author of Ayurveda: The Science of Self-Healing

About the Author
Dr. Thomas R. Yarema M.D. is director of the Kauai Center for Holistic Medicine and Research in Hawaii. Daniel Rhoda is a certified Ayurvedic practitioner and former patient of Dr. Thomas Yarema M.D.Chef Johnny Brannigan is an internationally trained Ayurvedic chef with more than 25 years of experience in the food industry.

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149 of 152 people found the following review helpful.
A Beautiful Lotus
By Lincoln Heartsong
What a beautiful gem! For more than a decade, I've been following and living by Ayurvedic principles and when this book fell into my hands, I felt as if I'd received a gift from the heavens. As an Ayurvedic educator, this is absolutely my favorite guidebook to date. I now recommend it enthusiastically to all my students, clients and friends.

In Part I, The Guidebook, the authors have done a commendable job of condensing the vast expanse of Vedic wisdom into manageable pieces while still offering a decent yet thorough overview. This book is an excellent introduction for Westerners; important concepts such as doshas, daily and seasonal routine, health and disease, and food basics are all given adequate due. With an emphasis on the elements of food & taste, the reader gains a clearer understanding of why the recipes are relevant to each particular dosha.

In Part II, The Cookbook, the authors specifically address the issue of cooking for different doshas in one family, a puzzlement for many who discover Ayurveda. Many people will find the information on organics, sustainibility, and modern food concerns (such as GMO's, food irradiation, and pure water) very useful and informative, though it does not pertain solely to Ayurveda.

As a professionally trained chef, it's inspiring to find Ayurvedic recipes that ignite and inspire, ones that rise above meager health food or standard Indian fare. All previous Ayurvedic cookbooks have left me hungry for something better, more appealing and refined. Mostly, I've had to create my own recipes. The offerings in Eat, Taste, Heal are complex enough to be interesting without being overwhelming or difficult, and the cross cultural flair is welcomed. For those who feel more confident in the kitchen (or simply have more time) check out the Expanded Recipes.

Eat, Taste, Heal is gorgeously photographed and filled with colorful, easy to read charts, sidebars and overviews. The layout is user-friendly and the stunning food photography inspires a reader to actually attempt the recipes.

My one slice of criticism is really just a design issue. The organization of the recipes seems a bit odd to me, and there is only a pale gray footnote on the bottom of some pages to indicate the different sections (Vata breakfast, Pitta lunch, Snacks, etc.). Also, I wish the Expanded Recipes were not in a separate area; many do not seem complex enough to warrant being sequestered in a different section. Still, this is just a personal preference and in no way diminishes the outstanding quality of the book. The recipes are clearly labeled for Vata, Pitta or Kapha and substitutions are offered to amend the dishes for other doshas.

At the heart of Ayurveda rests the importance of developing a relationship with oneself. Eat, Taste, Heal serves as a clear and inspiring (not to mention tasty!) guide along the path of self discovery. The entire text hums softly with heartfelt gratitude and love. Could your entire life change with the purchase of just one book? With this one, it quite possibly could.

Namaste!

399 of 432 people found the following review helpful.
Expected Better
By Pat
I'm glad so many people like this book. But I am not one of them.
I have followed Ayurvedic cooking for a few years and have reaped many healthy results from it (besides enjoying some of the most wonderful meals that I have ever experienced). Obviously, I came to this book with very positive expectations. I guess that I found two areas of the book that I did not like - the first part and the second part.
The first part sounded like a Western MD giving a very judgmental and negative-slanted presentation. It was all about what TO DO and what NOT TO DO. He crossed the line on allowing his readers to own their own thoughts. He also put much emphasis into the 'magic bullet' view of 'when this is wrong - do this' or 'to fix this symptom - do this'. To me, Ayurveda is more about cherishing one's Dosha (constitution) through food, thought, activity, etc in a whole life setting. When one looks to the symptoms, one looks (and gives power to) the negative expression of the body. The presentation of Ayurveda that I have been exposed to honors my intelligence and informs me that my life and health are my responsibilities. Gentle guidance then follows.
The second part of the book, the Recipes, is yet another presentation of Macrobiotic cooking. They ARE clean, healthy recipes. They just are not the rich, complex, exotic recipes that I have come to associate with Ayurvedic cooking. These recipes would actually make a good Macrobiotic Cookbook. People following these recipes would do very well for themselves and their health. That's just not what I intended to purchase.
I guess this book fills an important niche in presenting Ayurveda to a new audience. I was just looking for an Ayurvedic cookbook with wonderful recipes. If anyone out there is looking for this, then I would highly recommend Heaven's Banquet/Hospodar and Healing Cuisine/Johari. The latter is authentic and the former is a combination of authentic and adapted Western dishes. And when Ms Hospodar gives Ayurvedic instruction, it is like she is sprinking rose petals around you - enjoyable bits of information that invites you to select what you want to 'own'.
Eat right - digest well - live long - and enjoy.

43 of 46 people found the following review helpful.
Will quickly prove a popular and appreciated addition to any household cookbook collection
By Midwest Book Review
Eat * Taste * Heal: An Ayurvedic Cookbook For Modern Living is a compendium of recipes and information that combines groundbreaking and seminal work within the field of holistic nutrition and healthy living. The collaborative effort of a medical doctor, a patient, and a professional chef, Eat * Taste * Heal is enhanced throughout with color photography, features an extensive background information (Ayurvedic Concepts in a Nutshell), a great deal of solidly practical instruction (Buying, Preparing & Storing Vibrant Food), then goes on to present the reader with "The ABC's Ambiance, Blessing & Consumption"; "The Rhythms of Nature"; and "Food as Medicine". From Stewed Apples with Dates and Cinnamon; Avocado Soup with Cucumber; Warm Almond Milk with Coconut & Mango; Braised Chicken with Cilantro Reduction Sauce; and Steamed Kale with Lemon and Dill Butter; to Cream of Beet Soup with Puy Lentils; Samosas with mango Chutney; Braised Bok Choy, Fennel & Tofu with Lemon & Coriander; Green Beans & Carrots with Fried Almonds, Chapati (Indian flat bread); and Chocolate Saveur with Coconut Creme, Eat * Taste * Heal will quickly prove a popular and appreciated addition to any household cookbook collection.

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Learn Unity Programming with UnityScript is your step-by-step guide to learning to make your first Unity games using UnityScript. You will move from point-and-click components to fully customized features. You need no prior programming knowledge or any experience with other design tools such as PhotoShop or Illustrator - you can start from scratch making Unity games with what you'll learn in this book.

Through hands-on examples of common game patterns, you'll learn and apply the basics of game logic and design. You will gradually become comfortable with UnityScript syntax, at each point having everything explained to you clearly and concisely. Many beginner programming books refer to documentation that is too technically abstract for a beginner to use - Learn Unity Programming with UnityScript will teach you how to read and utilize those resources to hone your skills, and rapidly increase your knowledge in Unity game development.

You'll learn about animation, sound, physics, how to handle user interaction and so much more. Janine Suvak has won awards for her game development and is ready to show you how to start your journey as a game developer. The Unity3D game engine is flexible, cross-platform, and a great place to start your game development adventure, and UnityScript was made for it - so get started game programming with this book today.

• Sales Rank: #2008156 in Books
• Published on: 2014-08-06
• Released on: 2014-08-05
• Original language: English
• Number of items: 1
• Dimensions: 9.25" h x .96" w x 7.50" l,
• Binding: Paperback
• 424 pages

About the Author
Born and raised in the San Francisco Bay Area, Janine studied electrical engineering at CalTech and went on to serve in the U.S. military. There she worked with avionics systems before switching to medical school, only to return to the military as a flight surgeon. Her interest in programming began in junior high with the Apple II, and she applied this interest throughout her military career to various projects from the early transition of maintenance parts tracking from paper to computers, writing personnel tracking database systems and proprietary electronic medical records programs before such commercial products were available.After leaving military service, Janine turned her favorite pastime of programming into a full time freelance career, initially developing iOS applications before delving into Android development. Her recent endeavors resulted in winning entries for two of five categories in the Samsung Hope for the Children competition for educational games development, which are to be released later this year. She is particularly interested in 3D games and augmented reality.

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The PrepTest is an actual LSAT administered on the date indicated. Practice as if taking an actual test by following the test-taking instructions and timing yourself. In addition to actual LSAT questions, each PrepTest contains an answer key, writing sample, and score-conversion table.try{F5_flush(document);}catch(e){}

• Sales Rank: #6918 in Books
• Published on: 2015-01-21
• Original language: English
• Number of items: 1
• Dimensions: 11.00" h x .10" w x 8.30" l, .30 pounds
• Binding: Paperback
• 52 pages

About the Author
The Law School Admission Council has developed and administered the LSAT on behalf of all American Bar Association-approved law schools since 1948. Their national headquarters are located in Newtown, PA.

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7 of 7 people found the following review helpful.
Essential recent LSAT preptest
By Graeme Blake (LSAT Hacks)
This is the newest LSAT preptest, as of the time of this review (February 2015). The LSAT changes with time. You should definitely get the newest test, as new tests are the best indicator of what future tests will look like. Considering how important the LSAT is to your odds of admission, this book is well worth the price. You should also get the following books:

LSAT 73
LSAT 72
LSATs 62-71
LSATs 52-61
Optional: LSATs 29-38

Total cost is around $60-$70. There is no better investment you could make towards a better LSAT score. For more practice, get preptests 29-38. Note that only preptests 66-74 have two pages for logic games diagrams. Use only the second page for your diagrams. It is surprisingly easy to lose your train of thought when you have to move your eyes across multiple pages. This test also has a comparative reading passage. Every test from 52 onwards has comparative reading.

Graeme Blake
Moderator of Reddit's LSAT forum

p.s. LSAT preptests don't come with explanations. At the risk of self-promotion, I've written explanations for LSAT preptest 74:
LSAT Preptest 74 Explanations (LSAT Hacks)

1 of 1 people found the following review helpful.
The Official LSAT PrepTest 74: (Dec. 2014 LSAT) The Official LSAT PrepTest 74: (Dec. 2014 LSAT)...
By Jackie Paulson
I bought this because I was curious as a paralegal. I want to attend Law school one day. I guess I got the newest one to test my own skills and knowledge and this book is amazing and the reality of what is on the test. All I can say is I felt R E L I E F after reading it. © 2015 Jackie Paulson

0 of 0 people found the following review helpful.
Great purchase.
By Daniel Harp Wilde
I actually used this for GRE prep. It helped me get over the top. Great purchase.

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The Official LSAT PrepTest 74: (Dec. 2014 LSAT), by Law School Admission Council PDF
The Official LSAT PrepTest 74: (Dec. 2014 LSAT), by Law School Admission Council EPub
The Official LSAT PrepTest 74: (Dec. 2014 LSAT), by Law School Admission Council Doc
The Official LSAT PrepTest 74: (Dec. 2014 LSAT), by Law School Admission Council iBooks
The Official LSAT PrepTest 74: (Dec. 2014 LSAT), by Law School Admission Council rtf
The Official LSAT PrepTest 74: (Dec. 2014 LSAT), by Law School Admission Council Mobipocket
The Official LSAT PrepTest 74: (Dec. 2014 LSAT), by Law School Admission Council Kindle

[L763.Ebook] Get Free Ebook The Official LSAT PrepTest 74: (Dec. 2014 LSAT), by Law School Admission Council Doc

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